Description: During the 20s and 30s, Rolex watches were defined by their ability to do everything. The invention of the solid case and oyster caseback innovated upon waterstop design, and these early Precisions could easily cross the English Channel and later responsibly babysit an espresso at a small café. Tool watches, relatively speaking, are a modern construct. In the 1950s, Pan-Am tasked Rolex with the creation of a watch their pilots, WWII veterans returning to civilian life, could discern time between zones of departure and arrival.

Thus, the departure of the all-purpose and everyday timepiece heralded the arrival of the tool watch, designed with distinct use in mind. Gone are the watches that hope to do it all…

Except they’re not.

Modern GMTs with forged steel cases, cerachrom pigment baked bezels, white gold hands and hour marker lume surround, and legible gloss dials easily trapeze the distance between dress and duress.

A contemporary Pepsi is proof that, to do something meaningful, you don’t have to charter unknown or iterate upon something new, only contribute to the past.

This GMT comes with a full set

Case: Excellent

Bezel: Pepsi Ceramic

Dial: Gloss black, white gold hands, white gold lume surround

Bracelet: Oyster